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My Beginner’s Guide to LinkedIn Part 1 – Creating a Great LinkedIn Profile

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If you’re new to LinkedIn, or you’ve decided that now is the time to start getting the most out of LinkedIn to help you develop and grow your business, it can be difficult to know where to begin. Some people make the mistake of diving straight in, and then wonder why they aren’t getting the results they hoped for. In my experience, only around 2% of business owners actually use LinkedIn the right way. The other 98% risk not engaging, or even alienating their prospective customers. In many cases, that’s because they’ve never been shown how to do it properly! With that in mind, I’ve created a two-part beginner’s guide to LinkedIn. In part 1, I’ll focus on how to create a great LinkedIn profile. I’ll follow up in part 2 with a step by step guide to using LinkedIn to win new business.

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I love LinkedIn. It’s my favourite social media platform, and I spend a lot of time on it. For me, LinkedIn is the best tool available to gain quality leads and target ideal clients. But before you start building any kind of lead generation campaign, you need to create a fantastic LinkedIn profile that jumps off the screen. With that in mind, I want to share 3 simple things that you can do to boost your LinkedIn Profile, focusing on your Headshot, Headline, and About sections.

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In recent years, LinkedIn has become one of the best platforms for business leaders to build their personal brand, reach new clients and boost engagement or sales. But despite the wealth of features designed to help you stand out, many beginners still struggle when it comes to marketing themselves on LinkedIn. And with nearly 675 million members on the platform, there’s a lot of competition!

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NICK BAGGASubscribe to my blog
Get all the latest tips, tricks and strategies on all things Social Selling and Lead Generation to your inbox. I also answer FAQs and give away free gifts to members. Be in it to win it!
The legal stuff
Get social with Nick
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